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A Sim crafting jewelry at the Gemology Table surrounded by crystals and moonlight.

Potions & Crystals Shop | A Sims 4 Business Guide

A Potions & Crystals Shop is a slower paced, atmospheric business that suits Sims who enjoy crafting, collecting, and magical storytelling. This type of shop works especially well as a couple run business, where each Sim can focus on a different time heavy task while the store remains open and functional.


Packs Required

To run this business as intended, you will need:

• Enchanted by Nature
• Crystal Creations Stuff

These packs provide access to the cauldron, potion and elixir crafting, and crystal based objects that form the core of the shop.


Shop Aesthetic and Theme

Recommended Aesthetic: Country, quirky

This shop works best when it feels handmade, magical, and slightly chaotic in a cosy way.

Decor tips include:
• Rustic garden elements
• Cute clutter and mismatched shelving
• Natural wood tones and plants
• Fairy themed decor such as fairy houses or glowing accents

An outdoor garden area blends well with potion ingredients and gives the shop a natural flow between crafting and retail.


Best Business Activities

These are the five activities that best support how this business functions in gameplay.

1. Use Cauldron

Potion and elixir crafting is the heart of this shop. Having a cauldron on site allows your Sim to actively create stock while the business is running.

2. Craft Crystals

Crystals provide high value items but take time to create, making them ideal for long opening hours or multi Sim management.

3. Browse and Buy Items

Display potions, crystals, and crafted magical items on shelves so customers can browse and make purchases naturally.

4. View Collectibles

Crystals and potion bottles double as decorative displays. This interaction keeps customers engaged without requiring constant attention.

5. Be Friendly

Talking with customers improves satisfaction and star ratings, and fits the welcoming, mystical shop atmosphere.


Gameplay Tips

• This business is ideal for two Sims, as both potion brewing and crystal crafting are time intensive.
• One Sim can focus on crafting while the other handles customer interactions and restocking.
• Running the shop during longer opening hours helps offset slower production speeds.
• Fairy decor and magical clutter help reinforce the theme and encourage Sims to linger longer on the lot.

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